Composed by members of English pop group Take That and Steve Robson. The song is about former Take That member Robbie Williams’ battle with depression. It won British Single of the Year Award at the 2008 BRIT Awards, making it Take That‘s seventh Brit Award. Amongst many uses, the song has featured in several commercials for British supermarket chain Morrisons. advert/morrisons/shine. It was also used by the Gala Bingo company to mark the start of their bingo sessions, in club, between 2008 and 2014. Genre: Pop Rock.The song reached No.1 in the United Kingdom. Chart-History.